Searchlight Fieldwork and Tab Process
Survey Design
Highly experienced research staff on hand to provide survey design guidance
Pilot Testing
Survey testing for flow, question wording, routing, duration and respondent engagement
Fieldwork
Full range of fieldwork capabilities
Data Entry and Editing
Fully trained data entry and editing staff
Coding
An in-house coding department providing coding consistency and fast turnaround
Data Processing
Full-time data processing staff across Melbourne and Sydney using market research specialist software
Data Delivery
Data delivery available in a wide range of formats, including Excel, Word, SPSS, ASCII, Q, Surveycraft and others
Statistical Analysis
Access to higher level statistical analysis expertise as required
Internet Reporting
Capability to develop and test internet reports of varying complexity, from more simple tracking monitors to sophisticated, interactive multi-level internet report platforms